"AI won't take your job. It's somebody using AI that will take your job".

It's that sentiment that has most of us scrambling to learn as much as we can about AI as quickly as we can. Can I be working more efficiently? Do I understand how AI is currently being used in my industry? How can I future-proof myself?

We've spoken to Marketing and Advertising practitioners for some top resources on where you might start getting up to speed quickly:

AI and its application in the workforce:

University of Sydney - AI Fluency: This short course is designed for Executives & Managers curious about the application in the workforce. It will help you to build an understanding of the opportunities, capabilities and challenges of artificial intelligence and engage confidently with key AI stakeholders.

RMIT: Artificial Intelligence in Marketing: Over 6 weeks this short course will elevate your marketing skills with real-world AI martech and ethical strategies to keep pace with the rapidly evolving landscape.

TAFE NSW:  Free, micro-courses introducing you to AI literacy

AI and your personal productivity:

Inventium AI Productivity Masterclass: In this one day in-person masterclass, you will transform your productivity, enhance decision-making, and lead with AI-powered insights.  Next session is 11th March, 2025

AI Masterclass with Justin Kabbani: Justin Kabbani is an ex-Agency founder and has specialised in AI productivity. He runs engaging courses for business teams and individuals around Australia.

Coursera: A list of great resources to help you refine your ChatGPT prompting skills.

Human Edge AI Training: An online video course "How to train your AI Dragon" run by AI training expert Leanne Shelton helping your team to embrace AI to improve productivity.